Accessible Retail

Full Service Agency

Full-service creative and marketing for AR, the trade body that represents the property interests of the retail warehouse and retail park sector

The Challenges

The challenges facing AR included:

• Managing all aspects of events and marketing activities

• An outdated, under-performing website

• Reduced member engagement

The Solution

We proposed the implementation of a new brand and guidelines that could be implemented across all online and offline media, including events. We reviewed members’ usage of the website and restructured the design from a user perspective, allowing members to find key information quickly and easily – regardless of the device being used.

The Results

• A successful rebrand of all collateral

• Templates for directories and event marketing

• New database-driven website allowing members to renew membership and pay to attend events

The Client Said

“The team at SR are responsive and always available to turn around jobs at short notice. Their ability to work across lots of collateral online and offline is impressive.”

Client Services

Advertising / Branding / Photography / Brochures / Exhibition / Email Marketing / Video / Livery / Events / Signage / Web

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