The Challenges
The challenges facing AR included:
• Managing all aspects of events and marketing activities
• An outdated, under-performing website
• Reduced member engagement
The challenges facing AR included:
• Managing all aspects of events and marketing activities
• An outdated, under-performing website
• Reduced member engagement
We proposed the implementation of a new brand and guidelines that could be implemented across all online and offline media, including events. We reviewed members’ usage of the website and restructured the design from a user perspective, allowing members to find key information quickly and easily – regardless of the device being used.
• A successful rebrand of all collateral
• Templates for directories and event marketing
• New database-driven website allowing members to renew membership and pay to attend events
“The team at SR are responsive and always available to turn around jobs at short notice. Their ability to work across lots of collateral online and offline is impressive.”
Advertising / Branding / Photography / Brochures / Exhibition / Email Marketing / Video / Livery / Events / Signage / Web